Testimonies:

“Kristen Gill possesses drive, intelligence, creativy, and a total commitment to success. When I worked with her, I found that her high energy and dedication fueled all the projects she worked on.”
Doug Heppner, Area Vice President, TAC Worldwide Companies

“I had the pleasure of working with Kristen at BroadReach Partners. She was one a small group of elite business development managers who you knew could always get it done right. If she was on a program of yours, you knew you had the best. Her ability to quickly master a client's value proposition and pitch it aggressively to prospects was extraordinary. A real go-getter who could speak to C-level execs on their level, ask the right questions, and land business for our clients. I recommend her highly.”
Michael Handel, Program Director, BroadReach Partners

“Kristen is an innovative, action and results-oriented individual who continually seeks higher standards and execution of work in the areas of inside sales, telemarketing and client development.”
Mike Ball hired Kristen in 2005

“Kristen is a thorough and skilled new business developer. Great on the phone with getting appointments. Her ideas are practical and creative.”
Mechele Flaum hired Kristen as a Business Consultant in 2007

Kristen Gill

Kristen Gill
Principal, The Rafters Group
Business Development and Sales expert with over a dozen years of experience. I am able to help companies figure out how to increase the quality of their sales pipeline and improve their messaging to the marketplace. An engagement with The Rafters Group helps companies in their penetration of net new strategic accounts within their market and improves their overall sales effectiveness. Additionally, together my clients and I:
1. Help generate interest with new high-level target executives

2. Bring in qualified opportunities and increase understanding of prospect needs

3. Increase revenue pipeline and market penetration

4. Develop targeting, messaging and market development materials such as introductory letters and emails, drug and company-specific intelligence and organizational mapping (of product teams)

5. Train and improve sales performance at the organizational, as well as at the individual sales contributor, level

Past Posts

The Uplifters Program

If you are the owner of a small business, you have no doubt figured out that to succeed, you must wear many hats. From hiring and firing, to training and motivating, it all falls on your shoulders. When it comes to selling, your passion about your business is palpable. When you walk into a prospective client’s office, they feel that and they are sold partially by what you bring to the table, but more by who you are and what you believe in. They admire that. So, you sell and you grow.
 
You grow to a point where you are working ridiculous hours and feeling genuinely tired of success. You can’t believe that you are so frantic, a mere handful of years ago you were waiting for that first order. You realize that something has to give. If you could find a salesperson you could trust, one you knew would do a good job, you would be set. But, how do you start? How do you transfer all your knowledge to another? How do you take yourself out of the field for long enough to hire, let alone train and ramp up a new person? You’ve always been able to create documents, sales tools and proposals out of you head, how do you pass that information on to someone new?
 
Finally, a break comes, you find your salesperson. They’re hired. You are both excited. Ah…you imagine a day when you will be free to golf while this new salesperson opens doors, sells your solutions and wins business for your company.
 
Soon things seem a little less shiny. You wonder why it is taking so long to get into top prospects, write proposals, close deals. It feels like you are still intimately involved in every sales call, every presentation and every detail. Resentment starts to build. You have other business concerns to worry about. Why isn’t your new hire performing at peak?

Now what do you do? You have invested three, six, nine, twelve months in this person. You just cannot start over.

Wouldn’t you be a lot better off with The Rafters Group at your side for 90 days?
We help you with the process of re-invigorating or hiring good salespeople.
We help your salespeople figure out how they are going to attack the market, how they are going to sell your solution, and we do weekly workshops to make sure that each step of the sales process is perfected.
We train them on all sales basics and help them to build their sales resource kit.
We work on cold calling for them and with them. This gets your sales team comfortable with messaging and helps to build quick successes.
We schedule new business meetings for you to attend with them.
We ride-along on meetings with them.
For the second ninety days, we are your sales management “hotline.”

Should you want to start a new search…
We have a proven process for screening for excellent salespeople.
We engage your help in final interviews. You only meet the potential candidates when they are determined to be a good fit.
When the person starts, we are there with them for the first 90 days—see above.

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